Grupo La Norteñita started its operations 50 years ago and since then has focused in its efforts to the plantation development and innovation of packaging technologies, production, and agrotechnological programs.
Now in days, our group it’s the top producer and marketer of apple because of participating in market, volumes of production and sales. Undisputed leaders in our product category in Mexico.
After 50 years in the market, we have turned to be a leader company in production, preservation, processing, packaging and marketing of apples its derivates in Mexico and Latin America same that’s been recognized for its high quality standards.
We are the largest source of employment for the Tarahumara community; we generate job opportunities respecting their culture.
OUR FILOSOFY AND CORPORATE RESPONSABILITY
ITS BASED ON 3 PRINCIPLES
OUR PEOPLE ITS OUR STRENGHT: 6,000 contributors
COMMITMENT TO THE ENVIRONMENT: We are committed to have practices that minimize the impact in the ground, water and air using 80% less water through drip, biologically fighting pests, using organic fertilizers, reusing material with alternative uses, eliminating emissions by fans, maintaining ecological reserves of flora and fauna and doing hydro constructions to recharge our aquifers.
COMMUNITY COMPROMISE: We contribute to improve the quality of life of the most vulnerable groups of the community and the region, trough out programs based on health, feeding and education.